WhatsApp AI Agents for Sales, Support & Lead Conversion
In India, WhatsApp is where the buying conversation actually happens. We build AI agents on WhatsApp that respond instantly, answer real product and service questions, qualify the enquiry and push everything into your CRM.
The problem this solves
WhatsApp enquiries pile up on one person's phone. Replies depend on who is free, context lives in a chat thread nobody else can see, and follow-up depends on memory.
- Enquiries answered hours later, often after the customer has moved on
- Conversations trapped on a personal device with no record
- No consistency in how questions and pricing are answered
- Follow-up happens only when someone remembers
What Sentrum builds
A WhatsApp agent on your business number that handles the first conversation end to end, then hands your team a qualified, documented lead.
- WhatsApp Business setup and conversation design
- Answers grounded on your catalogue, services and policies
- Qualification questions tailored to how your sales team decides
- Automatic CRM record creation and updates
- Follow-up sequences with opt-out handling
- Handover to a human with the full chat history
Key capabilities
AI conversations
Understands the question and answers from approved information.
Lead qualification
Captures requirement, budget signals, location and timeline.
Product and service questions
Shares the right details, catalogue items or documents.
Automated follow-up
Nudges unanswered conversations on a schedule you set.
CRM updates
Every enquiry becomes a structured record, not a chat screenshot.
Human handover
Routes to the right person the moment the conversation needs one.
How it works
Illustrative flow — the exact steps are shaped around your process.
- 01Visitor enquiry
- 02AI understands intent
- 03Answers questions
- 04Qualifies lead
- 05Captures information
- 06Updates CRM
- 07Follow-up
- 08Human handoff
Business use cases
Website-to-WhatsApp enquiries
Chat requests continue on WhatsApp without losing context.
Ad and campaign leads
Click-to-WhatsApp leads are answered and qualified instantly.
Catalogue and pricing questions
Standard questions answered consistently, every time.
Appointment and site visits
Bookings confirmed inside the chat.
Order updates
Customers check status without calling your team.
Reactivation
Dormant enquiries reopened with a relevant message.
Integrations
Connect your existing CRM, communication tools, business systems and APIs. We confirm the exact integration list for your stack during scoping — we do not assume it.
Implementation process
Discovery
We map the process, the systems involved and what a good outcome looks like.
Scope & design
We agree the first use case, the rules, the handover points and the measures.
Build & integrate
We build the system and connect it to your existing tools in a test environment.
Pilot
We run it on real volume with your team watching, and correct what needs correcting.
Go live
The workflow runs in production with logging, alerts and reporting in place.
Improve
We review real usage, close gaps and extend to the next process.
Explore what we can build
Tell us about the process you want to improve and we will show you how it could work in your business — with the systems you already use.
Frequently asked questions
Related solutions
AI Agents
The wider agent capability across channels.
AI Sales Agent
Qualification and follow-up across channels.
CRM Automation
Keep records current without manual entry.
Get your AI automation roadmap
A short conversation about your process, and a clear view of what can be automated first.
